Search
Search
Bello Ibrahim and Funke Oni Josephine
intervention and policy responses. The study uses a corpus-assisted qualitative design and conceptual metaphor theory developed by Lakoff and Johnson (1980) to investigate poverty-related discourse in Daily Trust
Nwakaire Esther Nkechi, Ozor Gloria Nwando and David-Ojukwu Ifeyinwa
This study explores how genderlect, or gender-specific language patterns, shapes the
Alawode, Liasu Adebamiji Akinkunmi
post-proverbial expressions documented in previous studies. The analysis is guided by Conceptual Metaphor Theory and Feminist Translation Theory. Conceptual Metaphor Theory is used to identify source- target mappings through
Mathias Okey Chukwu and Favour Raphael Ntor
advertisements in Southeast Nigeria. The study is anchored on Lakoff and Johnson’s Conceptual Metaphor Theory (1980) and Entman’s Framing Theory (1993). A descriptive qualitative methodology was adopted. Data
Yahaya Ibrahim Aliyu and Ado Mamuda
metaphorical language conveys complex theological, moral, and spiritual concepts. Drawing on Conceptual Metaphor Theory by Lakoff & Johnson (1980), the research examines the systematic mapping between source and target domains, revealing
Mohammed Sani Ya’u
conceptual mappings were interpreted within Sweetser’s (1990) Mind-as-Body account and Conceptual Metaphor Theory. The audit confirms 565 metaphorical tokens in the four samples
Chidiebere Chukwuemeka Eze and Thomas-Michael Emeka Chukwumezie
conceptual metaphors of coloniality. The study adopts George Lakoff and Mark Johnson’s Conceptual Metaphor Theory as its principal analytical framework, while Quijano’s concept of coloniality of power